The EICHER brand of tractors are one of the oldest names in the industry, and with the all new and refreshing EICHER ‘E’ symbol, are a household name in India, and a respected mark of trust in various parts of the world. A reputed brand in the agricultural vista, EICHER tractors are renowned for their high value for money proposition, providing cost-effective and proficient products packed with some of the finest global technology. Synonymous with ruggedness and reliability, EICHER tractors are efficient, economical and offer an Ummeed Se Zyada, (translated means “it exceeds expectations”) experience.
Eicher Tractors is a pioneer in the Indian tractor industry. A reputed brand in the agricultural vista, Eicher Tractors are renowned for their high value for money proposition, providing cost-effective and versatile products packed with some of the finest global technology. Synonymous with ruggedness and reliability, Eicher Tractors are efficient, economical and a renowned name amidst the Indian farming community.
Eicher Tractors – Samriddhi Program is a loyalty program designed to reward the registered retailers/mechanics who helps Eicher Tractors in acquiring the market share by influencing the sales.
Each of the registered members can report in the sales influenced by them by reporting the Unique via SMS from their registered mobile number. The reward would be credited after verification of the number. All registered mechanics would be provided with PAY CARD which works like a normal Debit card i.e. can be swiped at various POS terminals for regular shopping or cash can be withdrawn from the bank ATM.